
Great news as consumers get on their comfy shoes for Small Business Saturday: main street entrepreneurship is back and reaching new heights. According to the Kauffman Index and their Main Street National Trends report published this week, one in two start-ups celebrated their five year anniversary — or better! — fueling a three-decade high 48.7% business survival rate.
With fewer than 5% owned by women, economic indicators are the best they’ve been for female start-ups to open new doors…and keep them open.