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What’s Only 8 Seconds?

Fact: The average human attention span is now 8 seconds…that’s a second less than that of a goldfish. Sad but true.

What Should You Do? Keep your sales and marketing messages brief. Use lots of images with bold captions in your advertising. Keep copy on your website to a minimum. If you can afford it, hire a good writer/editor to help you focus your messaging.

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