
Who I am:
Lori Riviere, CEO & Founder
My company:
The Riviere Agency, a fashion PR/Marketing/Events agency.
My fear:
There was fear when I decided to switch career paths and move from Law to Fashion PR (2 very different areas).
How I overcame it:
I was able to overcome that fear by not letting it consume me. Thankfully my mom really taught me about the whole idea of positive thinking and sending out good energy. I think a career change is possible for anyone, but you have to be ready to put in the work emotionally, physically and financially to make it happen.
What happened next:
I have turned my business from a one woman show to a multi-employee operation with partners in NY, Miami, LA, and Milan. This past season of NYFW The Riviere Agency did PR for 9 runway presentations, making it one of the top agencies working on NYFW shows.
“No one is going to hand you your dream, you have to work for it, but I think if you are willing to work hard and send out positive energy, you really can do anything. And knowing you can do anything, really helps you in becoming a truly fearless being.”